UNWTO/GTERC Annual Report on Asia Tourism Trends, 2015 Edition

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This second edition of the UNWTO/GTERC Annual Report on Asia Tourism Trends includes an analysis of the recent tourism trends of Asia, with emphasis on economy and demographics, international tourist arrivals and receipts, as well as outbound tourism and expenditure. It also includes an analysis of the links between Asian and Latin American markets, with a particular focus on the countries of the Pacific Alliance as new frontiers for further development and promotion of tourism. The report also elaborates on city tourism, including selected case studies and a section on Macao’s tourism product diversification. The report is the outcome of a joint collaborative research project between UNWTO and the Global Tourism Economy Research Centre (GTERC).