Domestic Tourism in Asia and the Pacific


Domestic tourism is estimated to represent around 5 to 6 billion trips globally. This report provides an in-depth analysis of domestic tourism in 16 Asian countries highlighting its crucial contribution to the socio-economic development of one of the fastest growing tourism regions the world. The study comprises four major components: a country profile, case studies, domestic tourism data and detailed recommendations for the development of domestic tourism. With contributions from academia, public officials and tourism professionals, this study aims to serve as practical guide for a more holistic and sustainable approach to the development of domestic tourism and a useful groundwork for further research into the topic of domestic tourism in Asia and the Pacific and in other regions.