Programme

 

SESSION 1: FUTURE OF TOURISM – NEW SOURCES OF GROWTH

Tourism is one of the fastest growing industries in the world. In order to maintain this growth momentum, we must understand the economic, social and environmental impacts of technology and innovation in tourism with the view to maximise benefits towards realising a shared and brighter future. This translates to more job opportunities, new businesses, higher tourism income, and improved infrastructure that contribute to overall economic development and better quality of life.

This session aims to analyse and discuss the future of tourism from the global perspective, looking at the potential new sources of growth for tourism through the lens which extend beyond the tourism sector, mega trends and the predictions/scenarios on the future of the industry.

 

SESSION 2: SMART TOURISM – GREAT EXPECTATIONS

As greater benefits can be further harnessed from the tourism industry, great expectations are placed on tourism to contribute towards generating economic growth, enhancing the experience of tourists, improving productivity and profitability of firms and uplifting the livelihood of communities. Towards this end, how can smart tourism fulfil the expectations of nations, corporations, tourists and communities?

This session aims to discuss and feature “smart tourism” which means the use of technology and platforms to augment tourists’ experiences. This involves the application of novel ideas, innovative, smart approaches and out-of-the-box formulas that will boost the tourism industry to remain competitive discover new territories of tourism demand and deliver beyond expectations. In this regard, there are increasing investments in smart cities and smart tourism to reap the enormous benefits.

 

SESSION 3: SHARING ECONOMY – A NEW REALITY?

Along with tourism’s continued growth in recent years, we have also witnessed a shift in business models and consumer behaviour, mainly as a consequence of advances in technology, the emergence of digital platforms and new business models. Increasing entrepreneurship and the driving role of consumers have taken centre stage with the rise of new platform tourism services, often referred to as the sharing economy.

There is an ongoing debate on the emergence of the sharing economy as a new reality! Is the sharing economy a boon or a bane? This session aims to invoke a healthy discussion between the new platform tourism services and the conventional service providers to complement each other in expanding the market space or compete for a limited market size. It will also deliberate useful insights about the new reality of platform tourism services to ensure the healthy growth and development of the tourism industry. Tourism service providers and destination management organisations will gain insights on the challenges and recommendations to ensure an orderly development of the sharing economy.

 

SESSION 4: UNIQUE TOURISM – SUCCESS STORIES

Tourism success stories provide the inspiration and lessons for policy makers, industry players and stakeholders to emulate, replicate and adopt the best practices to excel and grow tourism beyond expectations. What are the unique selling points, big decisions and game changers that transform cities and businesses into winners?

This session will share the extraordinary success stories of unique tourism from outstanding tourism leaders and entrepreneurs.

 


For more detailed inforamation on Programme, please refer the Provisional Programme below:

Provisional Programme (as of 21/08/2019)